Learn How to Influence Consumer Behavior Video is your secret weapon, because it taps into all of that at once. 1. Tell Stories, Not Just Facts Why it works: The human brain is hardwired for storytelling. When you tell a story—about your brand, your customer, or your “why”—you activate both rational and emotional centers in […]
How the Video Production in North Carolina was destroyed There was a time—not too long ago—when video production in North Carolina was one of the leading players on America’s cinematic stage. From the foggy streets of Wilmington to the rolling Blue Ridge Mountains, the Tar Heel State served as the backdrop for major motion pictures, […]
The Cost of a Video Varies. Do You Want the Super Duty or the Old Ranger?” Let’s talk about a question we get all the time: “What’s the Cost of a Video?” That’s like walking onto a car lot, pointing at a row of vehicles, and saying, “How much is a truck?” I mean… which […]
Choosing a Video Company is in Dating Finding a solid video production vendor is a lot like dating. First, you search online, checking out different profiles (a.k.a. demo reels), then you pick one that seems promising, hoping they won’t disappoint. You give it a shot, and if it goes well, maybe you stick around. But […]
3D and 2D Animations for Corporations So, you’re thinking about using animation for your business. Smart move! Whether you want to make your marketing stand out, create engaging product demos, or produce training videos that don’t put people to sleep, animation is the perfect tool. But now comes the big decision: Should you go with […]
Real Estate Lifestyle Videos Sell Homes Because Empty Houses Are About as Exciting as a Dentist’s Waiting Room Let’s be honest: Selling houses isn’t what it used to be. Gone are the days when a listing photo of a front porch and a one-line description (“3BR, 2BA, Must See!!”) was enough to get buyers running […]
Why Sound Is the Unsung Hero of Video Production (And How Flatulence Proves It) In the world of video production, everyone obsesses over visuals—4K resolution, perfect lighting, and cinematic camera angles. But let’s be honest, bad sound can ruin even the most stunning video faster than a toddler with a Sharpie in a white room. […]
The Dusty Truth About Outdated Video Marketing Springtime is here! The birds are chirping, flowers are blooming, and somewhere in the back of your closet, a long-lost sock is waiting to be reunited with its pair. This is the time of year when we roll up our sleeves, break out the cleaning supplies, and finally […]
