The Cost of a Video Varies. Do You Want the Super Duty or the Old Ranger?” Let’s talk about a question we get all the time: “What’s the Cost of a Video?” That’s like walking onto a car lot, pointing at a row of vehicles, and saying, “How much is a truck?” I mean… which […]
Why Sound Is the Unsung Hero of Video Production (And How Flatulence Proves It) In the world of video production, everyone obsesses over visuals—4K resolution, perfect lighting, and cinematic camera angles. But let’s be honest, bad sound can ruin even the most stunning video faster than a toddler with a Sharpie in a white room. […]
Videos = Low Cost Salesperson In the world of sales, hiring a top-notch salesperson is crucial. But what if you could have one who never sleeps, never takes a vacation, and never demands a raise? That’s exactly what a well-crafted video does for your business when it’s hosted on your website. It’s like hiring a […]
Introduction: Lights, Camera, Chaos! Every video production project starts with a brilliant idea, a client with high expectations, and a crew that’s mostly sure they know what they’re doing. Over the years, we’ve worked on projects that ran smoothly (rare) and others that made us question our career choices (frequent). In the spirit of sharing […]
Introduction: Why Medical Videos Matter (And Why Reading Pamphlets Doesn’t) Let’s be honest. No one reads medical pamphlets. They sit in the waiting room, looking all official, collecting dust, and occasionally serving as impromptu coasters for abandoned coffee cups. Use video to educate patients through video—the hero that medical companies need but didn’t realize they […]
What You Should Know So, you’ve decided your business needs a video. Maybe it’s a slick promotional ad, a training video that doesn’t put employees to sleep, or a social media masterpiece that goes viral (fingers crossed). But now comes the big question: How much is this going to cost? The answer? It depends. (Bet […]
The Emotional Wizardry of Music: How It Plays Your Feelings Like a Fiddle Music in video is a powerful force. Music is a powerful force: It’s the one thing that can make you cry, dance, or suddenly decide you’re a rock star in the shower. Whether it’s a tear jerking ballad, an adrenaline-pumping anthem, or […]
The Secret Mind Control Device You Didn’t Know You Loved: How Sound Influences Mood Imagine you’re watching a horror movie. The scene is silent. The monster creeps toward the unsuspecting victim. Still silent. No suspenseful music, no eerie sound effects—just awkward, dead air. Instead of gripping your seat in terror, you’re wondering if your speakers […]
The Power of Product Videos Let’s face it: the world is obsessed with video. No one’s reading 20-paragraph product descriptions anymore—not when they can watch a 30-second clip and feel like they’ve mastered the product. Product video companies: the unsung heroes (and occasional villains) of your marketing strategy. They’ll make your brand look so cool […]
Your Company’s TV Network Channel: The Multi-Million Dollar Opportunity You’re Probably Ignoring Today, every company has its own TV network channel—essentially its own TV station—right at their fingertips. Whether it’s on YouTube, Instagram, TikTok, or your company website, the opportunity to directly connect with your audience is massive. And yet, most companies treat this opportunity […]
