Introduction At first glance, dental floss and video production seem about as similar as a goldfish and a jet engine. One is a tiny, string-like necessity for oral hygiene, while the other is a high-tech process that involves cameras, editing, and a lot of caffeine. But when you look closer, both play crucial roles, one [...]

Sink Your Teeth into 3D Animation At first glance, a rendered 3D animation for manufactured products and your grandmother’s false teeth might seem like two entirely unrelated things. One belongs in the high-tech world of industrial design, engineering, and marketing, while the other lives in the comforting world of Sunday dinners and soft peppermints. But [...]

Stupid Companies Get Ripped Off Video production is an essential investment for businesses looking to create professional, impactful content. However, not all production costs are created equal. Some companies inflate budgets by including unnecessary elements that add little to no value to the final cut. This article explores seven common ways video production companies waste […]

What Does “Sticky” Mean for Website Viewers In the digital marketing world, the term “sticky” refers to the ability of a website to attract and retain visitors, keeping them engaged for extended periods. A “sticky” website isn’t just about initial visits; it’s about encouraging viewers to stay longer, explore more, and return frequently. Stickiness is […]

Video Dominates the Business Landscape With video content dominating the digital landscape, creating a video that stands out and stays in the minds of viewers is vital. Whether the goal is to market a product, educate an audience, or entertain, videos that are memorable have a better chance of achieving their purpose. But what exactly […]