The Psychology of Color

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The Psychology of Color in Video Marketing Color. It’s all around us, and it has powerful psychological benefits within marketing. The psychology of color within the scope of video marketing impacts our mental state in a big way. Large corporations have understood this fact for many, many years. It’s used in logos, photographs, videos, 3D elements, website color schemes, and even [...]
Where Are We Going With Video Technology moves faster than an overzealous dog who tried to bully a cat. Every camera used in any video production company is obsolete. New cameras come out on a daily basis; the latest better than the last...sometimes. So, what does this say about the future of video production? We’ll [...]
Steps to Create Viral Videos Everyone has watched a video, or videos which have gone viral. By viral, we mean that the video has attracted a large number of viewers in a short amount of time. People will often share viral videos through social media outlets, which cause more and more to people watch the [...]
I'm No Production Assistant Each video production student should read this article. It gives them some insider information about how to succeed in the video production industry. Episode 11 Productions has heard students refusing to work as a PA many times and from students graduating from some very prestigious schools. We’ll examine this and other [...]
Your headshot can turn heads. Try this experiment: go to a crowded mall and stand where lots of people pass by. Arbitrarily look up to a spot on the ceiling. You’ll notice other people looking in the direction of your eyes. Why you may ask. I’ll tell you why; because we are hardwired to follow [...]