Visual Storytelling is Key What is Visual Storytelling? Visual storytelling is a skill that allows us to convey stories in ways that have lasting effects on our audience. When we visualize information, we’re creating a multisensory experience. Think about it: when you listen to someone speak, what do you remember? It’s usually some combination of [...]
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‘Media Psychology Category’ Category
Psychological triggers drive emotional brand attachment and it’s important to make use of techniques that create a strong bond. The following list is a personal one and not something that you’ll find anywhere else. We’ve personally used some or all of these at some point, so we hope it will help you in some way. […]
Voice-Over Success When it comes to voice-over work, the talent of the artist is everything. Every voice will fit some video projects, but not all video projects can use any voice. Can you imagine Danny LaFontaine trying to voice a cartoon character? It'd never work. To truly bring a script to life, you must match [...]
Your Average Video Production Agency Video production is an ever-evolving industry, and our video production company is...average. That's right, I said it-we're average in the industry. There are thousands of other media communications agencies, which can deliver the same quality or better than we can. Why the blatant honesty you say? Because it's the truth. [...]
How to Guide Emotions and Influence the Audience A multi-sensory approach to storytelling can be just as interesting and memorable as one based in only sight or sound alone. When it comes to creating multi-sensory storytelling, there are two senses that you want to emphasize, each of which elicits different emotions from your audience. While […]
Steps to Create Viral Videos Everyone has watched a video, or videos which have gone viral. By viral, we mean that the video has attracted a large number of viewers in a short amount of time. People will often share viral videos through social media outlets, which cause more and more to people watch the [...]
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