Monthly Archives: September 2016

The Auteur Theory

What is an Auteur and Why Should I Care? An Auteur, in its theoretical definition, is the personal, creative vision of the film’s Director. This also applies to Documentaries and Corporate Video Productions as well. The reason that it’s considered a theory is because it’s often difficult for the Director to have his/her creative freedom 100% of the time. As…
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Are Profits Always the Goal

What's More Important than Profit? Our Studio relies heavily on submitting quotes/proposals for services like video production, product photography and 3D animation to our potential clients. Acceptance of those proposals are how we build our business. Obtaining new clients is a happy occasion for all of us here. To us, it means another opportunity to feel good while making a new customer…
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Networking the Right Way

You’ve Been Doing It Wrong-Networking the Right Way Anyone entering into the business world is told to network. “You gotta network”; Networking is the key”; “You need to network”. I would have to agree with these statement…but. How is networking conducted? That’s the tricky part. There is a famous statement: “You can have everything in…
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